If you've been following our goings-on lately, you know just how much we love our new LED video wall panels! We're big fans of high quality displays, stunning visuals, and versatility in a set piece, and these panels provide our clients with all that & more. (Click here for technical info on our LED walls.)
If you're interested in using an LED video wall for your next event, here are some ways that you can get the most out of your video wall and wow your attendees with an elevated experience!
Keep your audience engaged using dynamic video content. Yes, this is something you can also achieve with projection screens - but with the high-impact intensity that LED video walls afford, your video content can truly shine. Even during downtime in your program, ambient motion graphics can keep your audience interested and excited for what's up next. (If you need assistance creating content for your event, please don't hesitate to contact us - we'd be happy to assist you!)
We've said it before, and we'll say it again - utilize your existing branding! Even when used in subtle ways, digital signage can be very impactful in driving home your brand's message. Your brand's visual identity communicates your overall mission, so it can easily help to establish the tone for your event. Our team is great at finding ways to tie branding assets into LED wall graphics, so give us a shout if you're stumped on how to achieve this!
This may seem like a no-brainer, but high definition graphics make all the difference! LED video panels produce a stunning, crisp image for your audience, so make the most of it by utilizing high quality images and video content. To be specific, we prefer content to be at a resolution of 1080p or higher. The better the resolution, the more your LED wall will impress your attendees!
Our LED video wall panels can be configured in any number of ways, so take advantage of their flexibility and have some fun! Lay out the video wall in any way you like. And don't worry about how your content will read - our designers will help you create content that makes the most of your unique panel configuration.
Because our LED panels are so bright, you can use the best lighting conditions for your attendees without worrying about it impacting the display. When using projection screens, the light in the space must be kept low so that the projected image doesn't get washed out. But with our LED video walls, you can feel free to keep the lights up, allowing your attendees to take better notes, move about more easily, and stay alert (we all know what effect a dark room has during that post-lunch energy dip!)
Be aware of where your speakers will be standing, and if they'll be placed in front of your LED video wall. Video walls can provide a great backdrop for speakers, but too much contrast between the graphics and the speaker is bad for visibility, especially in photos and recordings. For example, if you place a speaker in dark clothing in front of an LED wall that has mostly white imagery on it, the white light from the LED wall will make it difficult to see the speaker's face. (This is one we've learned from experience - don't make the same mistake we did!)
As you can see here, the white light behind the speaker compromises the image.
But here, where the LED content is darker, the image of the speaker is crisp & clear.
And lastly, use your LED video wall to create a set, like you would create for a theatrical show. LED walls are impressive in their own right due to their high quality displays, but you can also use the scale of your LED wall to raise the production value of your stage set. Integrate your LED video wall with other set elements, perhaps even disguising it to achieve a bigger moment of impact when you reveal it at an opportune moment!
There are so many unique and interesting ways to use LED walls as part of a staging composition, and we'd love to help you find the perfect strategy for your event! Our multi-faceted tech & design team is waiting to help you knock your next event out of the park!
